We are proud to announce that Lavinia, one of the rising stars at JAY JAY MODELS Dubai, is the face of the Spring/Summer 2025 campaign for Bab Al Shams – the iconic desert resort just 45 minutes from downtown Dubai.

Where Middle Eastern culture meets a radiant love for life, Bab Al Shams offers an unforgettable desert experience inspired by the vast beauty of the landscape and the rich stories of its people. The resort blends elegant contemporary design with distinctive modernist architecture, capturing the essence of timeless Arabian heritage with a bold, modern twist.

Sophisticated spaces, Lavinia brings effortless elegance and charisma to the campaign, embodying the spirit of Bab Al Shams’ unique identity. This collaboration beautifully reflects both the destination’s vision and the strength of talent nurtured at JAY JAY MODELS.

Stay tuned for more from this stunning campaign and upcoming projects featuring Lavinia.